Women make up almost half of today s labor force, but in corporate America they don t share half of...
The Art of Advertising Planning is a sound and comprehensive introduction to advertising planning an...
The World Summit on Sustainable Development (WSSD) in Johannesburg in 2002 brought together thousand...
The Second Edition retains the cutting-edge content and unique, resource profit model, though the co...
Co-integration, equilibrium and equilibrium correction are key concepts in modern applications of ec...
E-commerce, global competition, privatization, the euro and enlargement, are fundamentally changing...
What will you do when you encounter identity theft within your business? Chances are, you have alrea...
This compilation serves a particularly useful purpose by presenting a full range of fascinating case...
Over the years the challenges of international business in organisation and culture have been one of...
Gene Grossman and Elhanan Helpman are widely acclaimed for their pioneering theoretical studies of h...
I have observed several hundred salespeople who were taught to use deceptive practices like bait and...
This book reviews corporate social responsibility (CSR) work and suggests a cooperative CSR strategy...
Fast track route to mastering the art of competitor intelligence Covers the fundamentals of competit...
For many western managers the approach taken by successful Japanese organisations and their managers...
Marketing is a very diverse discipline, dealing with everything from the costs of globalization to t...
Worldwide Destinations: the geography of travel and tourism casebook provides over 40 comprehensive...
Did Britain ever really have a working class? Was a truly unified and homogeneous class ever able to...
Brands have become very important as sources of value and as a means to build value and sustain mark...
Karl Albrecht defines social intelligence (SI) as the ability to get along well with others while wi...
The White Paper for Social Welfare adopted by Parliament in 1997 provided a policy framework to shif...
The business environment is so uncertain that no can afford to miss a step. Some forces are out of o...
The terrorist outrages of 11 September 2001 and the rapid collapse of Enron both highlight the uncom...
Financial scandals aren t unknown in US business history, but today s growing problem of executive e...
This volume is a careful selection of the leading legal and economic papers analysing international...
Reflecting current debates and concerns within academic and policy circles, this substantial edited...
Bringing together 11 articles on the political dimensions of India s economic reform process, this v...
This textbook takes the reader from the level of microeconomics principles through to modern asset p...
This text comes packaged with an access kit for the new easy-to-use format of MyEconLab, which requi...
Microeconomic Reform in Britain: Delivering Opportunities for All provides a comprehensive guide to...
Micro-credit, or the making available of small amounts of credit to the poor, is seen as a vital too...
