Market Entry in Japan - M. Haak

Market Entry in Japan provides a sound scientific and up-to-date representation of important social, economic and management matters, as well as a theoretical and practice-oriented overview of potentially successful ways in which to approach the Japanese market. It presents a thorough analysis of the latest theories on Managing under Different Entry Methods . It also evaluates current research to increase intercultural understanding both in scientific and practical terms and to offer answers to  

ISBN

9781403998606

liczba stron

256

język

polski