Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked - Adam Alter

People have been addicted to substances for thousands of years, but for the past two decades, we’ve also been hooked on technologies, like Instagram, Netflix, Facebook, Fitbit, Twitter, and email—platforms we’ve adopted because we assume they’ll make our lives better. These inventions have profound upsides, but their appeal isn’t an accident. Technology companies and marketers have teams of engineers and researchers devoted to keeping us engaged. They know how to push our buttons, and how to coax us into using their products for hours, days, and weeks on end.

data wydania

7 marca 2017

ISBN

0735223866

liczba stron

368

język

angielski